Spotlight On: Jeff Rubin, IT’SUGAR
Jeff Rubin is the founder and CEO of IT'SUGAR, established in 2005. He has over 30 years experience in the candy business. The IT’SUGAR brand has become one of the largest and fastest-growing specialty candy and gift retailers in the world. The IT'SUGAR Empire consists of over 80 retail locations in New York, Las Vegas, Los Angeles, San Francisco, Miami, Denver, San Diego, and Palm Beach, in addition to international outposts in Panama, Venezuela, and Grand Cayman. With avid growth plans, IT'SUGAR aspires to a future where everyone has access to the pure joy that comes from indulging in a world with fewer rules and more sugar.
During the 2013-2014 School Year, Carver Middle School in Delray Beach received a Partnership to Advance School Success (PASS©) grant from the Council for Educational Change. Mr. Rubin partnered with Carver as a PASS grant business partner. This is an innovative partnership that has yielded several opportunities for students, teachers, and support staff to engage in instructional activities designed to improve students’ skills in marketing, entrepreneurship, as well as reading, writing, mathematics, science and other disciplines.
Curriculum team members met over the summer prior to the 2015-2016 School Year to plan instructional lessons and activities around the theme of candy. The planning session resulted in lessons which were implemented in the reading, mathematics, science, social studies, fine arts, graphic designs, and physical education subject areas. In the fall of 2015, students engaged in a 12-week interdisciplinary unit study on candy titled “Carver Candy Creations". Lesson topics included: the number of miles students needed to walk or run to burn off the calories in a candy bar; the effects of sugar on the body; and melting points of sugar. Students also focused on researching famous candy entrepreneurs and learned about the history and evolution of candy. Mr. Rubin has been an active participant in this project all along the way. He is using the ideas created by the students to produce a “Carver Candy” that will be sold in his IT’SUGAR stores. Proceeds from the sale of Carver Candy will be used support school activities.
Mr. Rubin is an active member of the National Confectioners Association and The Candy, Snack and Bakery Supergroup. He is a graduate of University of Michigan.
PASS© and Executive PASS©
Statewide Sponsors: Raymond James Financial and Publix Super Markets Charities
- Principal LaToya Dixon of Village Academy in Palm Beach is proud to announce that the school‘s Head Start program is the recipient of the PNC Grow Up STEAM Grant. This grant has been awarded to create science, technology, engineering, arts and math learning experiences in preschool education as well as professional development for teachers.
- Business Partner Marlon Hill organized the Florida International University MLK Day of Service at Brownsville Middle School in Miami-Dade. Volunteers from the community assisted with cleaning and landscaping garden areas, painting classroom areas and doors, and picking up trash on campus, along with other areas that needed cleaning. Juanita’s Kitchen provided lunch.
- Sandy Lane Elementary students have been celebrating their hard work. In December, the students, staff, and families had their annual dinner with Santa. On the last day before the winter break, they participated in PJ/Polar Express. An awards assembly was also held for the students.
- Good things are happening at Coral Gables Senior High:
- Eight students made it to the Posse Foundation Scholar Program final round, one was chosen-she is going to Pomona
- Students have been accepted to each of the following Ivy and top tier schools: Stanford, Columbia, MIT, Brown, and University of Chicago
- Two students received Quest Bridge Scholarships
- One student was selected as a National Merit Scholar
- Four student-athletes have received full scholarships to a four-year university
- The City of Pinellas supported programs dealing with parental involvement and celebrating student success at Pinellas Park Elementary. The City has provided:
- Signage & banners: guidelines for success and expectations posted throughout campus Banners to celebrate PPE’s new school grade of a "C"
- Mini Flashlights: provided as an incentive to attend family involvement night "Read Under the Stars"
- England Brother's Park: permitted to utilize City park for Spring Fling (while PPE is under construction)
- Trucks: helped transport ice for the student "Snow Day" celebration--tied into learning gains.
- Raymond James Financial and business mentor, Ron Diner have continued to support Mount Vernon Elementary in the following ways:
- 110 mentors and volunteers that come weekly
- Provided incentives for parents for family nights to train parents to help children at home
- Donated gift cards for all students with perfect attendance and two bikes for a drawing for perfect attendance
- $2.00 bills for all Principal List students and uncirculated $1.00 bills for Honor Roll students
- Treats for volunteers/Great American Teach In
- Provided picnic tables and umbrellas for mentors/volunteers
A printable version of the Update is available for download below.
Council for Educational Change Board....Florida's Educational Think Tank
Charles B. Blumenkamp, Chair • Dr. Elaine Liftin, President and Executive Director
Founder, Leonard Miller
Andrew L. Ansin* • Philip F. Blumberg • Columba Bush* • Ambassador Charles E. Cobb Jr.*
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Edward T. Foote, II* • Karen Fryd • Karnardo Garnett, Esq. • Dr. Robert W. Graham, III • Steven T. Halverson*
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Gene E. Marshall • Brad Martin • Beth G. Martinez* • Jeffrey Miller • Sue Miller
Arthur Noriega V • Harold E. Patricoff • Andrew S. Rosen • Peter S. Rummell*
Steven J. Saiontz • Ned Shandloff* • Steven J. Uhlfelder • Scott Ulvi • Steven Wasserman
Joe G. Weaver • Lynne Wines* • Paul Zimmerman, MD *Life Trustees
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